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Ellie Norris takes the reins at USHBC as the industry enters next growth phase

Ellie Norris is the new Chair at the United States Highbush Blueberry Council (USHBC). Her mission, she says, is to

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Fresh blueberry exports and imports hit record highs in 2025

Blueberry imports broke records in 2025. Even with a nine percent dip in exports, last year’s shipments still ranked as

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Bubblegum pink blueberries are disrupting an increasingly price-pressured Chinese market

China’s blueberry market is currently experiencing what could be described as two extremes. Conventional blueberry prices continue to decline, with local

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IBO Report Highlight: U.S. Blueberry Market Sustains Growth Amid Expanding Supply

The U.S. blueberry market is demonstrating remarkable resilience. As domestic production climbs and import volumes reach new highs, the market

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USHBC Awarded $850,000 in AFTPP Funding 

Folsom, California, April 22, 2026 – The USHBC has been awarded a $850,000 grant from the USDA Foreign Agricultural Service’s America

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Blueberry Prices Plummet in China

Since March, the topic of “blueberry price collapse” has been repeatedly trending online, as what was once a middle-class fruit

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Peak blueberry harvest in Larache is expected in the first week of April

The weather in northern Morocco has stabilized after several episodes of strong winds, cold spells, and storms. Temperatures are conducive

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Premium blueberry varieties gain pricing power in Peru as growers weigh replacement strategies

Speaking to Blueberries Consulting, Pablo Cortés, Sales Manager of Agronometrics, said the new analysis goes beyond traditional market tracking of

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Oregon’s OBG-Raptor may redefine perceptions of Rabbiteye blueberry varieties

Oregon Blueberry, a commercial nursery and genetics company, has unveiled its latest creation: the OBG-Raptor. The Rabbiteye hybrid cultivar, they say, will

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Agronometrics in Charts: U.S. Blueberry Market Saw Record Imports in 2025

According to a recently published report by the USDA, the U.S. blueberry market in 2025 was shaped by two major